March 2024

GREENPARK ASIA PROMOTES POWERFUL TRIO ACROSS STRATEGY, SOCIAL AND CREATIVE

CMA member, Greenpark, a multi-award-winning performance-driven content leader, announces key promotions for three talented women across Strategy, Social Media, and Creative divisions. These promotions show Greenpark’s commitment to fostering a diverse and inclusive leadership team. Greenpark prioritises promoting homegrown talent. Over 41% of employees have been with the agency for more than three years, and […]

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Content Trends: How Brands Can Win by Taking The Pressure Off For Consumers

These are wild times: from channel transformation to spending shifts, plus the biggest election year on record, not to mention the Olympic Games in Paris… 2024 is going to be anything but quiet. Fortunately, you’re now reading Cedar’s flagship Spark+Fuel content marketing trends report for 2024, designed to give marketers the foresight they need to

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