Rob John

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The CMA announces Asian expansion to cater to rapidly growing content marketing industry

The Content Marketing Association (CMA) has today announced it’s expanding into Asia due to unprecedented demand for content marketing across the region. The new CMA Asia has launched to promote and support APAC brands and agencies and their use of content as an effective tool in their overall marketing strategy.  To coincide with the announcement, …

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dan davey

Dan Davey, founder and CEO of Progressive Content, is appointed Chairman of the Content Marketing Association (CMA) 

Dan Davey has been named the new chairman of the Content Marketing Association. Dan has been a member of the CMA’s management team for the past five years and replaces Co-founder and Publisher at TCO London, Vince Medeiros. Vince, who has been chairman for the past four years, oversaw unprecedented membership growth, and helped to carry the CMA through the pandemic. Vince said: “I’m so grateful to have had the opportunity …

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red and blue Artwork for content and design

The Fine Art of Harmonising Content with Design

Did you know, the human brain processes visual content 60,000 times faster than text?  That’s why it’s extremely important to ensure your content looks visually appealing and is supported by great copy. This will help entice readers, improve engagement and increase leads.  Last week, Managing Director of Copy House, Kathryn Strachan, joined Managing Director of …

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Rob's Top 3 Content Marketing Webinars

Rob’s Top 3 Content Marketing Webinars to Watch

It’s been a little over 12 months since we launched our CMA Learning webinars. This was something we had planned on creating in 2020 due to the growth in membership across the UK and abroad.  As we entered lockdown, our amazing community acted quickly and created a space for those in the content marketing industry to come learn and engage …

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CMA Podcast Recording

15 Things to Consider Before Starting Your Podcast

Podcasts are becoming more and more prominent with every passing day, and it’s easy to see why their popularity is on the rise for both creators (aka podcasters) and listeners alike. Podcasting is entirely unrestricted, allowing freedoms that don’t exist in the TV, radio and print worlds. They enable brands the flexibility to produce content …

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