Personalisation matters: Why it’s one of the BEST ways to reach millennials
Millennials are a generation that make up 12 million people, almost one-fifth of your population. They are exposed to ads every day, so if you want to convert them into customers, you need a strong content marketing strategy. Millennials dominate the business world with 35% of the UK workforce estimated to be millennials within the next 2 years. […]
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