November 2022

‘Folk’ panel to tackle diversity in marketing

BrandContent, rebrands to ‘Folk’ and launches diverse comms consultant panel to champion inclusive communications Four-time CMA international small agency of the year winner launches The Real Folk Panel and insights platform to bring authentic inclusivity to creative work Panel of diverse communications consultants will offer sounding board for 64% of CMOs who fear ‘getting it wrong’ Revenue at […]

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twitter's new owner

Pulse: Twitter’s new owner

Pulse is a Q&A series answered by and for our members (sometimes anonymous) that provides insights on the important content marketing issues of the day.    It’s official. After months of corporate wrangling, Elon Musk has finally bought Twitter.  The deal, for the originally agreed $44 billion, will end one of the highest-profile corporate media battles

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