Virtual Breakfast: Content Trends
11th November 2021
About the event
The CMA Content Breakfasts are held as virtual webinar series that focus on a particular area within the content industry, with a number of experts joining us for a packed morning session. The aim is to learn new things on different areas of content marketing from like-minded people, so that you can get a better understanding of the topic and takeaway tips and tools to apply to your own strategy.
For this session we’re focusing on upcoming content trends to help you know what to look out for when planning your future content strategies, so you can ensure you keep your content fresh and up-to-date. Talks will also cover how capitalise on trending topics, so we’ll be covering trends in all areas of content – this online event will be suited to anyone in the industry.
The event will see each speaker present for around 20 minutes, followed by a Q&A where you can put your own questions forward to the speakers. It is free to join and we’d love to see you there!
Please note the new date for this webinar, Thursday 11th November 2021.
Register for free:
If you aren’t able to watch this live or are looking for the event recording, please register using the form above and you will be sent the replay of the event after the session ends.
Meet the speakers
Stephen Kenwright, Chief Commercial Officer at Rise at Seven
Stephen co-founded SEARCH-FIRST creative agency Rise at Seven in June 2019 and has grown it to 100 staff and £7m turnover in 2 years. He helped to grow Branded3 from a 33 person agency when he joined, into the 250 person £20m+ turnover Edit agency when he left. He co-founded SearchLeeds in 2016, which became the largest non-Brighton-based SEO conference in the UK within 3 years.
Chloe Dyson, Sustainability Director at TCO London
Chloé has worked in sustainability for 15 years aiming to improve and measure the impact business has on people and nature. Starting out in finance, then covering every major sector agency-side, she has worked on marketing, communication and reporting projects that drive dialogue and action among: consumers, employees, corporate change agents, subject matter experts, heads of businesses, investors, policy experts and community groups. Now exploring sustainability through a cultural lens at TCO London, Chloé has seen how powerful storytelling can be as a tool for change. She also actively campaigns for Stop Ecocide and used to co-run the League of Pragmatic Optimists.
Cameron Sharpe, Head of Insight at Progressive Content
Cameron is the Head of Insight and Data Protection Officer at Progressive Content. An NCTJ qualified journalist with an extensive background in programmatic advertising, he previously worked for the New Statesman and Press Gazette. In 2021 he completed an MSc at Cranfield School of Management.