CMA Digital Breakfast



Video has moved to become a central part of content marketing strategies, with video budgets set to accelerate further over the coming year, according to a new study by the Content Marketing Association. 71% of content marketers believe that brands aren’t investing enough in video content. Read more »

Posted in CMA news
15thApr 2016

Content marketers look to video

A majority of content marketers believe that brands aren't investing enough in video content and more than half expect to increase spending in this area over the coming year, new research has revealed. Read more »

Posted in Media Coverage
15thApr 2016

Publishing on Facebook moves to a new dimension

There have been a lot of articles recently about the possibility of media brands ditching their own websites and instead focusing on publishing directly to social platforms. Much of the talk has been theoretical, but now it appears one or two companies are ready to experiment.  Read more »

Posted in Industry News
28thApr 2016

4 Ways to Find Content Marketing Improvements in Google Analytics

With the dust now well and truly settled on the first quarter of the year, it’s time to dive into the analytics and see where we can find improvements for the rest of the year. Read more »

Posted in CMA blog
27thApr 2016

CPL to work with EY on green energy content

CPL has won a contract to produce content for EY, the global accounting and financial advisory organization formerly known as Ernst & Young and the third-largest provider of professional services in the world, with more than 200,000 employees. Read more »

Posted in Member news
23rdApr 2016

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