{"id":15299,"date":"2024-01-17T11:47:47","date_gmt":"2024-01-17T11:47:47","guid":{"rendered":"https:\/\/the-cma.com\/?post_type=mep_events&#038;p=15299"},"modified":"2024-03-06T16:20:06","modified_gmt":"2024-03-06T16:20:06","slug":"content-breakfast-discovering-the-power-of-seo-in-content-marketing","status":"publish","type":"mep_events","link":"https:\/\/the-cma.com\/cma-events\/content-breakfast-discovering-the-power-of-seo-in-content-marketing\/","title":{"rendered":"Content Breakfast: Discovering the Power of SEO in Content Marketing"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"15299\" class=\"elementor elementor-15299\" data-elementor-post-type=\"mep_events\">\n\t\t\t\t<div class=\"elementor-element elementor-element-74f27f1a e-flex e-con-boxed e-con e-parent\" data-id=\"74f27f1a\" data-element_type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[],&quot;content_width&quot;:&quot;boxed&quot;}\" data-core-v316-plus=\"true\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1ac66534 elementor-widget elementor-widget-text-editor\" data-id=\"1ac66534\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.19.0 - 05-02-2024 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p><!-- wp:spacer {\"height\":\"0px\",\"jetDynamicVisibility\":{},\"UAGDay\":[]} --><\/p>\n<h4 style=\"height: 0px;\" aria-hidden=\"true\">\u00a0\u00a0<\/h4>\n<p><!-- \/wp:spacer --><\/p>\n<p><!-- wp:separator {\"opacity\":\"css\",\"jetDynamicVisibility\":{},\"backgroundColor\":\"white\",\"UAGDay\":[]} --><\/p>\n<hr \/>\n<p><!-- \/wp:separator --><\/p>\n<p><!-- wp:spacer {\"height\":\"35px\",\"jetDynamicVisibility\":{},\"UAGDay\":[]} --><\/p>\n<div style=\"height: 35px;\" aria-hidden=\"true\">\u00a0<span style=\"color: var(--ast-global-color-2); font-family: var( --e-global-typography-text-font-family ), Sans-serif; font-size: 2rem; letter-spacing: inherit; text-align: var(--text-align);\">Content Breakfast:\u00a0Discovering the Power of SEO in Content Marketing<\/span><\/div>\n<p><!-- \/wp:spacer --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p>\u00a0<\/p>\n<p><!-- \/wp:paragraph --><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-f939cb4 e-flex e-con-boxed e-con e-parent\" data-id=\"f939cb4\" data-element_type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[],&quot;content_width&quot;:&quot;boxed&quot;}\" data-core-v316-plus=\"true\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-fdc74f2 elementor-widget elementor-widget-text-editor\" data-id=\"fdc74f2\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Join us for the first Content Breakfast of the year, looking at the ever-growing dynamic relationship between Search Engine Optimisation (SEO) and Content Marketing.<\/p>\n<p>After speaking with the community about what events they&#8217;d like to see in 2024, SEO came out on top. 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Join us as we dig into a ground-breaking campaign that revolutionised digital marketing in the realm of women+&#8217;s health.<\/p>\n<p><span style=\"font-size: 16px; font-family: var( --e-global-typography-text-font-family ), Sans-serif; text-align: var(--text-align); letter-spacing: inherit;\">In this session, you\u2019ll learn how we designed an SEO strategy to create influential content at scale, backed by global research and V-Zone taboo insights. 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Discover the art of crafting content that resonates on a personal level with your B2B audience, turning casual browsers into loyal customers. This talk is perfect for those looking to infuse their SEO strategies with a personal touch, ensuring their content not only ranks but also connects.<\/span><\/p>\n<p><span style=\"font-size: 16px; font-family: var( --e-global-typography-text-font-family ), Sans-serif; text-align: var(--text-align); letter-spacing: inherit;\"><b>&#8211; Why the future of SEO is social | <\/b>Tom Chapman, Greenpark<\/span><\/p>\n<p style=\"margin: 0in; font-size: 11pt; font-family: Calibri, sans-serif; caret-color: #212121; color: #212121; font-style: normal; font-weight: 400;\">Let\u2019s unravel the surge of social content in search. 40% of Gen-Z prefers social media for discovery over Google, prompting a thought-provoking question: Are social platforms becoming the new search engines? 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