Greenpark Rebrands with a Purposeful Content Approach

Greenpark, one of the fastest-growing digital agencies, has relaunched with a focus on purposeful content, which is inspirational, educational, and entertaining, to build deeper, stronger, higher-quality consumer relationships.

The relaunch includes a newly minted brand book, a logo update, and a visual identity refresh. Greenpark specialises in needs-led content for both search and social, capturing consumer interests and providing solutions to their challenges. It has over 100 content hubs and brand sites under its management, achieving over 200 million organic sessions annually, driving up to 5X higher ROI, and saving clients millions of pounds in paid media.

Greenpark’s rebranding aims to strengthen its competitive edge by leveraging its expertise to focus on purposeful content that makes a difference in people’s lives. The relaunch will ensure the firm can help more brands explore and fully embrace their purpose through its data-driven, omnichannel approach to drive quality consumer engagement, spike conversions, and achieve commercial objectives.

The company has also built a dedicated Insights division integrated with its established SEO expertise to drive impactful strategies across search and social to deepen cross-platform audience insights. The remit and capabilities of the agency’s tech arm have strengthened to include ultra-fast headless websites for next-level user experience and brand-to-consumer connections.

Sven Lung, Founder & CEO of Greenpark said, “In 2023, our newly rebranded Greenpark and brand proposition will strengthen our competitive edge. By leveraging our creative, strategic and technical expertise to double down on purposeful content that makes a difference in people’s lives, we can help more brands live their purpose through digital channels to drive quality engagement with consumers, higher conversions and achieve commercial objectives. As a business culture, we strive and act together in our ambition to make a positive impact for the people and brands we serve, we do everything with kindness at the core – these are the values that guide us at Greenpark.”

Read more about Greenpark’s pioneering work at www.greenpark.digital.

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