TCO LONDON PRODUCE STAY WIDER OF THE RIDER CAMPAIGN FOR CONTINENTAL TYRES
Continental Tyres and London Cycling Campaign (LCC) has launched a ‘Stay Wider of the Rider’ campaign with this video of the Brownlee brothers produced by TCO London. ‘Not everyone should be this close’ runs the tagline as the charity seeks to raise public awareness of the dangers of motorists passing cyclists too closely.
Alistair Brownlee said: “Jonny and I both drive cars as well, and obviously ride our bikes an awful lot. Just take care. Remember when driving, as I do, that you’re in a metal box and a cyclist doesn’t have that protection around them, so it’s really important to leave as big a gap as possible.”
For more info on the campaign go to TCO’s site.