A day in the life of…… Michael Reeves, Business Development Director, Red Bee Media

June 16th, 2015

Michael is the Business Development Director at Red Bee. Here is an actual true day in his life! I reckon those that attempt to synthesise a typical day in articles like this often give in to the temptation of jazzing it up a little, or trying to justify their salary with tales of superhuman productivity. … Continue reading “A day in the life of…… Michael Reeves, Business Development Director, Red Bee Media”

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Is it time for the ad agency model to be canned?

June 15th, 2015

Greg Delaney: co-founder of the content creation agency Watchable shares his thoughts.

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How investment and asset management companies are missing a trick when it comes to content

June 12th, 2015

The unexpected result at the General Election has paved the way for a period of (relative) certainty amongst British investors, and a climate where investment and asset management companies can communicate with customers better. The overall majority saw an immediate surge in the value of sterling and shares, the FTSE had its biggest gain for … Continue reading “How investment and asset management companies are missing a trick when it comes to content”

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Going global: The Actuary International issue

June 12th, 2015

Redactive creates The Actuary – the official publication of the actuarial profession in the United Kingdom, written by actuaries for actuaries and distributed monthly to all members of the Institute and Faculty of Actuaries. The editorial team includes nine working actuaries who volunteer their free time, each dedicated to a specific area of expertise or … Continue reading “Going global: The Actuary International issue”

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Reminder – CMA Summer Party Next Week 22nd July!

June 12th, 2015

Just a little reminder about our CMA Summer party next week on the 22nd July. Please make sure you arrive before 8:30pm as there will be no entry after this. Please come and join us for drinks, a DJ and dancing whilst looking out at the spectacular view of London from our very own roof … Continue reading “Reminder – CMA Summer Party Next Week 22nd July!”

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REMARKABLE GROUP LIVES UP TO ITS NAME AND WINS CONSULTANCY OF THE YEAR

June 9th, 2015

CMA member and communications and public consultation specialist Remarkable Group was hailed Consultancy of the Year at the prestigious PRCA DARE awards. The company’s victory in the South West and Wales region was announced to an audience of industry leaders at an evening ceremony in Bristol on Friday June 4th. The judges recognised how Remarkable … Continue reading “REMARKABLE GROUP LIVES UP TO ITS NAME AND WINS CONSULTANCY OF THE YEAR”

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John Brown Media’s new multichannel programme for Vue Cinemas

June 9th, 2015

Playing on a small screen near you and in cinema foyers across the country is Inside Vue – John Brown Media‘s new multi-channel programme for Vue Cinemas, which is available now in cinemas across the UK and iTunes. The content agency beat off the competition to produce the pioneering multi-channel content for the cinema chain, … Continue reading “John Brown Media’s new multichannel programme for Vue Cinemas”

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Andy Murray Exclusive with John Brown Media!

June 8th, 2015

The day after Andy Murray won a place in the quarter finals for the French Open, John Brown proudly announce that the tennis star has given an exclusive interview to My VIP magazine! The tennis champion is famously protective of his personal life, so John Brown Media and its client Pets at Home were delighted … Continue reading “Andy Murray Exclusive with John Brown Media!”

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It’s all coming together at The CMA!

June 4th, 2015

It’s been quite a month at CMA towers, that’s quite a month and certainly not a quiet month! From major industry acquisition news with Dentsu acquiring John Brown Media to the CMA acquisition news with our exciting new brand members TalkTalk, Zurich Municipal and REED Recruitment. The CMA’s Content Marketing and Data Intelligence report has … Continue reading “It’s all coming together at The CMA!”

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The effectiveness of content marketing uncovered

June 3rd, 2015

People are more likely to share content on social media if it has a practical value, and data is now proving content marketing is a highly effective way for marketers to engage consumers, according to new research compiled by the Content Marketing Association. In the report, 2015 Content Marketing and Data Intelligence, iProspect and MEC … Continue reading “The effectiveness of content marketing uncovered”

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