You’ve got to be in to win

July 27th, 2015

The CMA’s International Content Marketing Awards are the only ones dedicated solely to content marketing. Entry time is here, and the judges are sharpening their pencils. CMA Consultant Editor Dominic Mills talks to some of this year’s jury to find out what’re looking for. Do you suffer from Premature Awards Victory Syndrome (PAVS)? It’s a … Continue reading “You’ve got to be in to win”

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CMA Summer Party Highlights!

July 24th, 2015

We just wanted to say a massive thank you to everyone that came to our summer party on Wednesday, it was a great success and the weather was very kind to us! You can view the pictures from the night on Flickr here: https://flic.kr/s/aHskgpL1QW Pictures from the night are also up on Instagram – you … Continue reading “CMA Summer Party Highlights!”

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Social media makes shopping easier for consumers

July 23rd, 2015

With platforms like Pinterest and Facebook introducing ‘buy’ buttons, Chris Price looks at the implications for content marketers There’s no doubt that social media can be a very useful communication tool for companies. With the right content, users can engage with brands much more easily and naturally than they can via the company’s own website. … Continue reading “Social media makes shopping easier for consumers”

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My VIP magazine highly commended at PPA Awards

July 23rd, 2015

My VIP magazine, a monthly publication that John Brown publishes for Pets At Home, was highly commended at this year’s PPA Awards in the Customer Magazine of the Year category. Despite tough competition in one of the few sections open to branded content, My VIP, which has already won a number of coveted awards, came … Continue reading “My VIP magazine highly commended at PPA Awards”

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Gold Key Media expands its Media Box with the addition of Voir Fashion magazine

July 23rd, 2015

Gold Key Media have announced their partnership with Voir Fashion magazine, the quarterly go-to boutique publication for contemporary style and fashion. Through Gold Key Media’s Media Box, Voir Fashion will now be available internationally in a select range of iconic 5 star luxury hotels including The Dorchester, The Mandarin Oriental, Claridge’s, Jumeirah Carlton and Café … Continue reading “Gold Key Media expands its Media Box with the addition of Voir Fashion magazine”

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The Moment appoints a new Chief Financial Officer to aid growth and expansion

July 22nd, 2015

Emmet Byrne joins The Moment, the international content company, as Chief Finance Officer, bringing 30+ years of experience across the creative and TV sectors to the business. Emmet will join the board, taking on responsibility for driving the financial and commercial performance of The Moment, which is backed by private equity firm, LDC. Emmet comes … Continue reading “The Moment appoints a new Chief Financial Officer to aid growth and expansion”

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Two ‘T’s that support the growth of content marketing.

July 21st, 2015

Native and content marketing are without doubt the fastest growing sectors of the digital marketing landscape. Anthony Hearne from Campaign Asia – Pacific reports: They provide companies a scalable and efficient brand-building vehicle, as well as bring in much needed revenue for local digital publishers, all without getting on our—the reader/viewer’s—nerves. It’s no wonder native … Continue reading “Two ‘T’s that support the growth of content marketing.”

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Will Glynn-Jones joins The Moment from Leo Burnett Group as Director of Experience

July 16th, 2015

The Moment, the international content company, has appointed Will Glynn-Jones as Director of Experience from Arc Worldwide, part of the Leo Burnett Group, to strengthen its presence within the events and experiential marketing sector. Will joins The Moment’s management team, rebranded in June 2015 from ONE TWO FOUR. He will oversee the events team who … Continue reading “Will Glynn-Jones joins The Moment from Leo Burnett Group as Director of Experience”

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Vince Medeiros becomes a Director at the Content Marketing Association

July 16th, 2015

The Content Marketing Association (CMA), the industry body for the content marketing industry, announces that Vince Medeiros, Publisher, TCOLondon, joins the management team as a Director of The CMA. The CMA management team includes Clare Hill (MD, The CMA) Andrew Hirsch (CEO, John Brown Media & Chairman of The CMA), Clare Broadbent (CEO, Cedar Communications), … Continue reading “Vince Medeiros becomes a Director at the Content Marketing Association”

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Vince Medeiros appointed as new CMA Director

July 16th, 2015

The Content Marketing Association (CMA), the industry body for the content marketing industry, announces that Vince Medeiros, Publisher, TCOLondon, joins the management team as a Director of The CMA. You can read the published article in MediaTel here.

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