Youth Marketing Strategy 21st-22nd March

yms17-twitter-poster February 21st, 2017

We’ve joined forces with Voxburner to be part of the 7th annual Youth Marketing Strategy event (YMS). So put the 21st – 22nd March in your diary for the biggest festival of youth marketing in Europe, bringing together over 1,500 top brands, agencies, universities and youth organisations in the industry. *** You can win a … Continue reading “Youth Marketing Strategy 21st-22nd March”

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Content marketing success factors for 2017

cma-digital-breakfasts February 7th, 2017

At the start of the year it is always a good to think about the coming twelve months and the challenges they might bring. So it was highly appropriate that the changing nature of content marketing was the theme of the first CMA Digital breakfast of 2017. First to present was Gina Balarin, Founder and … Continue reading “Content marketing success factors for 2017”

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Digital Media Strategies 2017

February 3rd, 2017

20-23 February 2017 Kings Place, 90 York Way, London, Greater London, N1 9AG Digital Media Strategies is four day conference for media companies and publishers who want to stay ahead of industry trends in digital transformation. You will learn from influential media leaders about how to create sustainable commercial strategies for audience revenue, brand partnerships … Continue reading “Digital Media Strategies 2017”

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Social highlights from February’s Digital Breakfast on Content Marketing Success Factors for 2017

cma-digital-breakfasts February 3rd, 2017

There was a fantastic turnout at our first breakfast of the year, thanks to everyone that came! We had attendees from companies such as Adhoc PR, British Heart Foundation, Hearst, Kameleon, Ecover, Navigate Video, OTM Create, Progressive Content, REED, Remarkable, Shortlist, Stackla, TotallyMoney and Wardour to name but a few. The next breakfast in on … Continue reading “Social highlights from February’s Digital Breakfast on Content Marketing Success Factors for 2017”

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The B2B Marketing Expo

Square Logo January 25th, 2017

The B2B Marketing Expo is back and with more expert speakers, masterclasses, suppliers and networking than ever before! Over 10,000 senior B2B marketing professionals are heading to ExCeL, London on March 28th & 29th (it’s the fastest growing Marketing Exhibition in Europe). The show offers the perfect platform to find out about latest trends, tools, … Continue reading “The B2B Marketing Expo”

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Month in Content Marketing: Dec 2016

micm_man-head-illustration-30 January 5th, 2017

Ocado goes scratch and sniff, John Lewis gets inventive with Lego and Time Inc. UK targets TV. Ocadolife goes scratch and sniff –  In December the retailer launched a unique ‘scratch and sniff’ cinnamon-scented cover to celebrate Christmas. Created for the company by August, the award-winning content agency, part of Publicis UK, the cover featured … Continue reading “Month in Content Marketing: Dec 2016”

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Bloomberg Media joins CMA

atv January 3rd, 2017

The Content Marketing Association (CMA), the industry body for the content marketing industry, this week announced Bloomberg Media as its latest member. “Bloomberg Media brings a unique perspective to our membership with its expertise in data intelligence. It’s great to end the year on a high with another media owner joining our community and we … Continue reading “Bloomberg Media joins CMA”

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The CMA 2016 Roundup

img_3179 December 21st, 2016

2016 has been a great year here at the CMA! Here are some key highlights. CMA Membership We welcomed nine new members to the CMA this year with Hearst Made, SKY Media, Havas Media Group, King Content, Made By Sonder, Future Fusion, Genero, Crescendo and Bloomberg Media we have also just been joined by a … Continue reading “The CMA 2016 Roundup”

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MADE BY SONDER JOIN THE CONTENT MARKETING ASSOCIATION

sonder_logo December 21st, 2016

The Content Marketing Association (CMA), the industry body for the content marketing industry, has today announced a new member: Made By Sonder (Sonder) Fresh from their success at the International Content Marketing Awards 2016, where their wins included Gold in the Best Print category for their work with LighterLife and Silver for Best Automotive for their … Continue reading “MADE BY SONDER JOIN THE CONTENT MARKETING ASSOCIATION”

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BLOOMBERG MEDIA JOINS THE CONTENT MARKETING ASSOCIATION

kinection_283x283 December 20th, 2016

London, December 15, 2016: The Content Marketing Association (CMA), the industry body for the content marketing industry, has today announced Bloomberg Media as its latest member. Earlier this year, Bloomberg Media unveiled its expanded custom content studio, Kinection. This global studio combines the power of Bloomberg’s data, technology and storytelling to deliver enriched, intelligent, multi-platform … Continue reading “BLOOMBERG MEDIA JOINS THE CONTENT MARKETING ASSOCIATION”

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