18 new members signed up in Q1!

April 4th, 2018

2018 has started off with a bang here at the CMA towers. We have re-launched our summit and split it into two events; B2B (17th April) and B2C (July TBC). We have announced our second Future Content Sessions (4th April). We will be opening the Awards earlier this year (19th April). We have sent out … Continue reading “18 new members signed up in Q1!”

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Future Publishing Buys Five Haymarket Media Group Titles in £14m Deal

March 21st, 2018

Future plc, global platform for specialist media, today announces the proposed acquisition of five specialist consumer titles from Haymarket Media Group for up to £14m. The five titles are, What Hi-Fi?, Stuff, FourFourTwo, Practical Caravan and Practical Motorhome. The intended acquisition of popular brand What Hi-Fi? provides an entry into the complementary audio visual market, … Continue reading “Future Publishing Buys Five Haymarket Media Group Titles in £14m Deal”

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CMA is proud to partner with the Digital Content Summit 2018

March 19th, 2018

The CMA is pleased to announce that we are partnering with the Digital Content Summit 2018. This great event will be taking place on the 15th May 2018 at the Grange Tower Bridge Hotel in Central London and will include speakers from the likes of Twitter, LinkedIn, the Beano and Wikimedia. Our very own Catherine … Continue reading “CMA is proud to partner with the Digital Content Summit 2018”

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Influencer marketing – a useful tactic for b2b companies?

March 19th, 2018

Influencer marketing, as we all know, is about enlisting the aid of tech savvy individuals, who have built significant audiences on YouTube and Instagram, via their smart and engaging videos and recycled pop culture GIFs, to promote your brand. Except of course there is a lot more to influencer marketing, not least in the fact … Continue reading “Influencer marketing – a useful tactic for b2b companies?”

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There are now only two days until we head to Olympia West for MWLive 2018!

March 5th, 2018

If you haven’t already heard, this year’s show is really gearing up to be the best year yet. Whether you are looking to understand GDPR and its implications, how to drive and measure effectiveness, new tech and the ways you can implement it seamlessly into your marketing processes, this is the event for you! With … Continue reading “There are now only two days until we head to Olympia West for MWLive 2018!”

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The Guardian’s Changing Media Summit is back on March 7 at London’s BFI Southbank

February 20th, 2018

Join us at The Guardian’s flagship media event. This year we’re bringing the industry together to discuss the importance of responsibility in these turbulent times – from editorial transparency and advertising clarity, through to privacy and the pressing need for equality. Speakers include journalist Paul Mason, the BBC’s Emily Maitlis, and WPP CEO Sir Martin … Continue reading “The Guardian’s Changing Media Summit is back on March 7 at London’s BFI Southbank”

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Join us at MWL

February 19th, 2018

    We’re excited to announce that we will be at MWLive on 7 – 8 March on stand Brand Engagement and Innovation Stand at Olympia West, and we can’t wait for you to join us. On our panel we have: Bian Salins, Head of Social – Digital at TSB Chris Hirst, European and UK Group CEO … Continue reading “Join us at MWL”

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2018 Events Calendar

January 17th, 2018

The CMA is pleased to bring you some great events this year. We will be putting on our regular events along with some highly requested new ventures. If you would like to be involved in any aspect of the events listed please send an email to Lilly Wish, Account Manager, Lilly.Wish@the-cma.com stating which event you … Continue reading “2018 Events Calendar”

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Native Advertising Digital Breakfast 14/02/18

January 16th, 2018

Consumer tolerance for online advertising is going down fast, with the rise of adblocking, ad fraud bots, fake news sites and more. Native Advertising offers brands the opportunity to place relevant content in the best possible content to attract and engage an audience. As such it’s spearheading the next generation of advertising in digital media. … Continue reading “Native Advertising Digital Breakfast 14/02/18”

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Grand Prix Triumph for Scandinavian Agency Geelmuyden Kiese at the 2017 International Content Marketing Awards

November 29th, 2017

The Content Marketing Association (CMA), the industry body for the content marketing industry, announced the winners of its eighth annual International Content Marketing Awards last night at a glittering ceremony at The Roundhouse in London. The International Content Marketing Awards are the most competitive content marketing awards in the world, and this year saw a … Continue reading “Grand Prix Triumph for Scandinavian Agency Geelmuyden Kiese at the 2017 International Content Marketing Awards”

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