Wonderly to continue working relationship with The FA

April 15th, 2019

15 April 2019, London: Wonderly is delighted to announce a new four-year partnership with The Football Association, an agreement that continues the agency’s long-standing relationship with English football’s governing body. Wonderly has enjoyed a fruitful partnership with The FA since 2004, delivering matchday programmes – alongside other products – for 14 years. In that time, … Continue reading “Wonderly to continue working relationship with The FA”

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Waitrose Health shortlisted at the World Retail Awards 2019

April 11th, 2019

CMA member John Brown is pleased to announce that Waitrose Health has been shortlisted at the World Retail Awards 2019 in the Best Integrated Marketing Campaign of the Year category. John Brown launched the first issue of Waitrose Health in March 2018. Written for a discerning and often knowledgeable audience, the magazine delivers a positive, health-focused message with expert … Continue reading “Waitrose Health shortlisted at the World Retail Awards 2019”

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Exclusive interview with Lorraine Kelly in My VIP magazine

March 21st, 2019

The latest issue My VIP – the customer magazine for Pets at Home, features the wonderful Lorraine Kelly and her puppy Angus as its cover stars. The star of ITV’s long-running morning show Lorraine, chatted to My VIP about her relationship with the adorable Angus, as well as answering a few quick-fire questions for a “60 second” interview, recorded behind … Continue reading “Exclusive interview with Lorraine Kelly in My VIP magazine”

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CMA members and branded content magazines lead the way in the latest ABC circulation figures

February 26th, 2019

The latest round of ABC figures, which catalogue media consumption in the UK for 2018, have once again underlined the strength of both content marketing magazine titles in general, and the work of CMA members in particular. The list of highest circulation print magazines, which we compiled from ABC data, once again shows brands leading … Continue reading “CMA members and branded content magazines lead the way in the latest ABC circulation figures”

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Dentsu Aegis launches John Brown Media in Sweden

February 12th, 2019

Dentsu Aegis Sweden has strengthened its offering in content marketing by launching the global content agency John Brown Media to the Swedish market, bringing the number of countries in which John Brown now has a presence to 11. John Brown Media – a leader in content marketing since it was founded in 1987 – delivers … Continue reading “Dentsu Aegis launches John Brown Media in Sweden”

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John Brown Media appoints Jessica Gunn as the new editor of Waitrose & Partners Food magazine

January 16th, 2019

John Brown Media, the content marketing agency, has appointed Jessica Gunn as the new editor of Waitrose & Partners Food. Gunn, who was previously deputy editor on the title, starts her new role with immediate effect. She will lead the title’s 16-strong editorial team, overseeing the magazine, app and associated supplements in print and online. Before … Continue reading “John Brown Media appoints Jessica Gunn as the new editor of Waitrose & Partners Food magazine”

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John Brown creates new consumer magazine for ITV

January 2nd, 2019

  ITV, the UK’s biggest commercial broadcaster, has launched a new magazine as part of a partnership with John Brown Media to be stocked exclusively in Waitrose & Partners. Launched on Friday 28 December, ITV Magazine is available to purchase for £1 in Waitrose & Partners stores across the country and myWaitrose members can pick up the … Continue reading “John Brown creates new consumer magazine for ITV”

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BrandContent bolsters offering and welcomes new Voice Interface Designer

December 18th, 2018

BrandContent, a content marketing agency for the technology and financial services industries, has launched a ‘voice’ division drawing on its content marketing expertise and applying it to emerging technologies. The new division will focus on taking content marketing a step further and will help brands capitalise on the ‘voice-commerce’ opportunity which is expected to be … Continue reading “BrandContent bolsters offering and welcomes new Voice Interface Designer”

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TCO to run ‘Beyond Brand Purpose’ Event

December 5th, 2018

TCO is running a one-off event in January featuring a line up of international brands who are making real change in the world. They will explore how to move beyond brand purpose, towards brand activism – which is set to be the greatest brand challenge of 2019. As well as exploring the latest trends from TCO’s … Continue reading “TCO to run ‘Beyond Brand Purpose’ Event”

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John Brown SA content director scoops prestigious international award

November 19th, 2018

John Brown Media South Africa is thrilled to announce that Fresh Living editor and head of content for John Brown SA, Justine Drake, has won the coveted Content Director of the Year award from The Content Council at the Pearl Awards, in New York. John Brown SA has also been nominated for the category Most Effective: Retail, … Continue reading “John Brown SA content director scoops prestigious international award”

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