August publishes CANNES on behalf of CNN
August, the award-winning content agency of Publicis UK, has produced a new publication for CNN International to be distributed at this year’s Cannes Lions.
Showcasing CNN’s signature international perspective, CANNES includes premium business stories from CNN Tech and CNN Travel, alongside its cinematic Great Big Story content and Turner entertainment highlights.
CANNES will be distributed to all VIPs and keynote speakers travelling in the CNN/Turner sponsored Festival delegate cars and will be available at the CNN/Turner beach cabana.
Geraldine Finnegan, CNN’s Head of Network Integration and Partnerships, said: “As nations look inward, those with an international outlook – our core audience – are identifying themselves as different.
CANNES profiles the breadth of our premium programming for this audience and captures the spirit of our brand for the creative industry here at the Cannes Lions.”