25% discount for all members to The Drum Digital Convergence

January 15th, 2015

We know all consumers are moving towards an increasingly connected, digital lifestyle – a life where the digital and physical worlds are converging. Are you moving with them? We have spent hours listening to the marketplace finding out what is keeping them awake at night and have used this detail to put together the agenda for our 2015 Digital Convergence event.

Each year we bring together leading brands, agencies and media owners to gain insight and further knowledge on streamlining their multi-channel marketing for today’s consumer over two jam-packed, informative days.

For marketers in the media The Drum’s Digital Convergence will be beneficial in a number of ways, not only will you learn how to better create the consistent and holistic customer experience across emerging channels, but will hear from brands their problems and concerns, making sure that you are in a position to offer a solution. You also have the opportunity to network with some of the UK’s biggest companies, including HSBC, Gumtree, Microsoft, The Financial Times, Eurostar, First Direct, EA Games and the Jamie Oliver Group.

This year we will cover topics which are concerning and exciting the marketplace, including:

  • Under the Skin of Programmatic
  • Audience Engagement
  • Mobile
  • Brand Promise and Experience
  • Measurement
  • Data
  • Content Creation

Adidas, Barclays, Sailor Jerry and the Post Office share their insight and practical advice.

As with all our events we don’t want you to go away thinking “that was interesting but not very useful”. Through breakout sessions, peer to peer learning, strategic thinking and speakers who will deliver insightful and practical advice, everything you learn can be used, implemented and measured.

TO RECIEVE YOUR 25% DISCOUNT as a member of the CMA

Go to www.thedrum.com/digitalconvergence/register and enter the code CMAPromoDC

Date: 24th and 25th February 2015

Venue: Congress Centre, 28 Great Russell St, London, WC1B 3LS

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