18 new members signed up in Q1!

April 4th, 2018

2018 has started off with a bang here at the CMA towers. We have re-launched our summit and split it into two events; B2B (17th April) and B2C (July TBC). We have announced our second Future Content Sessions (4th April). We will be opening the Awards earlier this year (19th April). We have sent out … Continue reading “18 new members signed up in Q1!”

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Key issues facing sports brands

April 16th, 2018

It is fairly likely that within a couple of years the Arsene Wenger era at Arsenal will be over. The Frenchman, who has served the club for over two decades and presided over arguably the most consistent team of the Premiership era in ‘The Invincibles,’ will make way for a younger manager. When he does … Continue reading “Key issues facing sports brands”

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Hyper-Personalisation: Laser-Focus Your Content

April 10th, 2018

Personalisation has been a thing in marketing since long before Starbucks started misspelling our names on our vanilla lattes. Now it’s evolving. Hyper-personalisation in content marketing uses data in an advanced way to ensure the right customer gets the right message at the right time. Hyper-personalisation could help you have more meaningful interactions with your … Continue reading “Hyper-Personalisation: Laser-Focus Your Content”

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Content, community and the challenges of a luxury brand marketing strategy in 2018

April 9th, 2018

The need for a digital friendly luxury brand marketing strategy. A high-end brand has always relied on engaging content as part of its luxury brand marketing strategy, but how to make it work in the new digital landscape? Luxury brands don’t operate like other brands: the core of a luxury brand marketing strategy aims at … Continue reading “Content, community and the challenges of a luxury brand marketing strategy in 2018”

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ITN Productions launches first commercials directors’ roster

April 5th, 2018

ITN Productions’ Advertising division has launched its first official directors’ roster demonstrating its commitment to providing expertise in narrative and live storytelling to the advertising industry. The director’s roster builds on existing relationships with talent and includes leading live directors Liz Clare, Toby Baker and Richard Valentine. Oscar-nominated documentary maker Marcel Mettelsiefen is also represented … Continue reading “ITN Productions launches first commercials directors’ roster”

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Future Publishing Acquires US Content Business NewBay Media

April 4th, 2018

Future plc, the global platform for specialist media, today announces it has completed the acquisition of NewBay Media LLC for an initial net consideration of $13.8million. NewBay is an information and events business based in New York and London. It has a substantial B2B portfolio operating in verticals including TV and Audio, Electronics and Education, … Continue reading “Future Publishing Acquires US Content Business NewBay Media”

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Four brands who are producing great B2B content

April 3rd, 2018

On April 17th the CMA will be hosting its first ever ‘Future of B2B Summit’ where speakers from both established brands and startups will be dissecting some of the challenges B2B marketers face. The agenda looks at everything from creating stand out B2B content, through to how to use technology to distribute that content. There … Continue reading “Four brands who are producing great B2B content”

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Future Launches New Music Hub, Louder

March 29th, 2018

It’s bigger. It’s better. It’s LOUDER! Today, at global specialist media platform Future, we’re announcing the launch of our new music platform, Louder, with a new business model and strategy to replace the original TeamRock platform. Louder is an example of our further investment in music, a vertical full of passionate fans in a vibrant … Continue reading “Future Launches New Music Hub, Louder”

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Iconic Sainsbury’s Magazine Celebrates 25 Years in Print Milestone for UK’s Most Widely Read Monthly Glossy Magazine

March 27th, 2018

Established by Delia Smith in 1993, award winning Sainsbury’s Magazine, the UK’s most widely read monthly glossy magazine title is celebrating 25 years of publication in April 2018.  Sainsbury’s Magazine, which is also the UK’s biggest selling cookery title, bringing food, lifestyle and travel stories to 1.7 million readers every month (latest NRS figures). During … Continue reading “Iconic Sainsbury’s Magazine Celebrates 25 Years in Print Milestone for UK’s Most Widely Read Monthly Glossy Magazine”

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Redactive shortlisted for 9 Memcom Awards!

Redactive Media Group March 26th, 2018

Redactive has been shortlisted for 9 Memcom Awards, the most prestigious accolades in the membership marketing and communications sector. A diverse range of Redactive’s multi-platform work has been recognised, including print magazines, annual reports and live events.  Redactive has also been shortlisted for the coveted Best Marketing/Communications/Publishing Agency award. The shortlisted entries in full are: … Continue reading “Redactive shortlisted for 9 Memcom Awards!”

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