Founded in 1960, with more than 3,000 employees across 180 locations worldwide, we are a family owned recruitment agency that puts the jobseeker first. We’ve grown from a single office in London to a global business with highly trained consultants in 20 different specialisms that is trusted by over 90% of FTSE 100 companies. Each week we register over 1,000 new candidates looking for work, and arrange over 2,000 interviews.
REED Salary Guides 2015, REED, McCann Birmingham
We won the gold award in the Best B2B: Professional & Financial Services category for the REED Salary Guides 2015 with McCann Birmingham at the 2015 CMA Awards. The salary guide is a tool we produce annually to help our consultants to sell our services to potential clients, as well as to advise employers and candidates on global salary levels. In 2015, we launched 12 guides – one national and 11 sector-specific – and so required an integrated campaign to support their launch.
The solution was to enhance the existing content, making it more engaging and relevant for a range of different audiences and channels, and commission a piece of bespoke research about the personal opinions and motivations of the UK workforce. From this, a series of content pieces were produced on a number of platforms that resulted in more than 68 pieces of editorial coverage and 105,000 Salary Guide Campaign page views – a 270% increase on 2014.
REED Appoint, REED, Redactive
We won the bronze award in the Best B2B: Industry and Manufacturing category for REED Appoint with Redactive at the 2015 CMA Awards. Appoint is a printed magazine and online eBook for HR and Procurement professionals on the most topical and relevant industry topics.
03332 408 539
Head of Global Marketing